Shop SMS
SMS Technical
SMS in articles and webinars
Testimonies
SMS and the environment
SMS news
Interesting
links
SMS: How, why and when
SMS Q&A
SMS subscription plans (bottom of this page)
SMS subscription plan for brand owners (from small businesses to big
brands)
SMS subscription plan for designers
SMS subscription plan for Printshops and proofing facilities
SMS Products and Services
SMS Standard colours v3 (500 colours), sRGB format for professional brand - web and app design
(free of charge)
Download the image here below and
pick the SMS colours you want to use with an eyedropper from within your
application.
Make sure to write down the names of the SMS colours and the version
(v3) you use in your
work, in case you need to use them again later (for instance SMS D-5,
SMS F-9 etc.) for any media, print, web or TV.
For instructions on how to use SMS colours in your design take a few
minutes to study
www.spotmatchingsystem.com/gettingstarted.
For an overview of the differences between our 3 colour palettes see an
overview of supported icc profiles for each version
here.
For step-by-step instructions on how to convert your chosen SMS colours
from for instance sRGB to CMYK please download and follow these
instructions.
You can use the free palettes here below to familiarize yourself with
SMS colours, including doing the step-by-step training.
Preview SMS
colours for yourself on your mobile devices.
Download a higher resolution version in
PDF format.
SMS Standard colours v3, Rec. 709 RGB format for film and TV
production (free of charge)
Download the image here below and
pick the SMS colours you want to use with an eyedropper from within your
application.
Make sure to write down the names of the SMS colours you use in your
work, in case you need to use them again later (for instance SMS D-5,
SMS F-9 etc.) for any media, print, web or TV.
SMS ECO (e )colours v3, sRGB format for professional brand - web and app design
(free of charge)
The following colours are a version of our palette made especially for
printing on off-white, uncoated paper. These colours are very
appropriate for environmentally concious customers.
We call it ECO because many Eco friendly papers are simply a bit
off-white, recycled paper especially.
A nice advantage to using the ECO colours in your design or as brand
colours for your customers is that they can also be printed perfectly
correctly in your local newspaper - according to ISO 12647-3-2013 - to
WAN-IFRA standards, which is the universal standard for CMYK printing of
newspapers.
To be clear, all the ECO colours can also be printed on bright white or
neutral white paper like the original SMS colours - these colours simply
cover any media from newspaper to neutral white to bright white paper,
web and TV, while the range of the original SMS colours is from neutral
white and up and if you need to print an original SMS standard colour in
your local newspaper, you have to accept that it will change visually
depending on how white or how brown the paper in your local newspaper
actually is.
Download the image here below and
pick the SMS colours you want to use with an eyedropper from within your
application.
Make sure to write down the names of the SMS colours you use in your
work, in case you need to use them again later (for instance SMS D-5e,
SMS F-9e etc.) for any media, print, web or TV.
For instructions on how to use SMS colours in your design take a few
minutes to study
www.spotmatchingsystem.com/gettingstarted.
SMS ECO (e) colours v3, Rec. 709 RGB format for film and TV
production (free of charge)
Download the image here below and
pick the SMS colours you want to use with an eyedropper from within your
application.
Make sure to write down the names of the SMS colours you use in your
work, in case you need to use them again later (for instance SMS D-5e,
SMS F-9e etc.) for any media, print, web or TV.
SMS MAX (x )colours v3, sRGB format for professional brand - web and app design
(free of charge)
The following colours are a version of our palette made especially for
printing on white, coated substrates, web and TV.
These colours are cleaner and more vivid than our natural standard or
ECO colours but the cost of that is that they can by default
not be achieved in printing on uncoated
paper and on ink subtractive substrates, such as cotton.
The SMS MAX colours are thus well suited for packaging applications,
outdoor signage, magazine ads, web and TV but perhaps not as well suited
for general brand design, where uncoated paper may be a part of what is
required in the mix.
Download the image here below and
pick the SMS colours you want to use with an eyedropper from within your
application.
Make sure to write down the names of the SMS colours you use in your
work, in case you need to use them again later (for instance SMS D-5x,
SMS F-9x etc.) for any media, print, web or TV.
For instructions on how to use SMS colours in your design take a few
minutes to study
www.spotmatchingsystem.com/gettingstarted.
SMS MAX (x) colours v3, Rec. 709 RGB format for film and TV
production (free of charge)
Download the image here below and
pick the SMS colours you want to use with an eyedropper from within your
application.
Make sure to write down the names of the SMS colours you use in your
work, in case you need to use them again later (for instance SMS D-5x,
SMS F-9x etc.) for any media, print, web or TV.
SMS colours for CMYK printing according to ISO 12647, coated and
uncoated paper:
Feel free to contact
sms@spot-nordic.com if you would like to order the following
products or use our webshop:
P6c / P6u
SKU: P6c or P6u: ISO
certified proof according to ISO 12647-7-2016 with customer's
SMS colour samples for sending out for quality control during production,
8 tickets pr. A4, 16 tickets pr. A3, 32 tickets pr. A2.
We recommend
attaching each colour ticket to a job description for your
Printer/manufacturer, describing where in your layout your SMS
colours are
to be found (Example: "Logos on pages 1, 5, 7 and 29, product images
on pages 1, 6, 7 and 19").
This is especially important in the case where your SMS
colours are printed in CMYK, since they become a part of your CMYK layout
and thus you need to pinpoint them if you want the Printer/operator to
pay attention to ensure that your SMS colours are printed correctly from
beginning to the end of production.
or
SKU: P7c or P7u: ISO certified
proof according to ISO 12647-7-2016 with colour samples of your logo /
logos and other brand related artwork.
Intended for professional agency promotions of new design / new
visual brand identity proposals primarily.
Perfect as a part of a printed brand standard for production
partners - contact
sms@spot-nordic.com for custom sizes.
Design by advertising agency / designer.
or
SKU: P8c or P8u: ISO certified
proof according to ISO 12647-7-2016. Proof can in this case contain
whatever - photographs, layout, text and graphics. In this case it is a
very good idea to insert those SMS colours that are used in said layout,
approx. 1,5 x 1,5 cm at least each colour along with a short description
on where each colour is to be found in the layout.
It is important for designers to keep in mind that unless it is made
clear where each SMS colour is within the layout, the Printer/operator is
"blind" and can basically only do his best to keep the job within the
normal parameters of his ISO standard and to ensure that the job is in
register.
Please contact us before you prepare your own PDF for SMS proofing
to ensure correct settings.
- A4 (8.2 x 11.7"): EUR 70 + postage for SMS subscribers, EUR 113 + postage
for non-subscribers.
- A3 (11.7 x 16.54"): EUR 113 + postage for SMS subscribers, EUR 142
+ postage
for non-subscribers.
- A2 (16.54 x 23.38"): EUR 142 for SMS subscribers, EUR 178
for non-subscribers.
Remote services - non subscribers (contact
sms@spot-nordic.com to order or
for assistance):
SMS
colours - Standard palette, ECO (e) palette, MAX (x) palette):
Registered users of the Spot Matching System can order
any standard SMS colour from either our standard, ECO or MAX range of
colours (see above), suited for printing to ISO standards, web and
Television from their registered SMS colour palette(s).
In order to be considered a registered user, you need to own and be a
registered user of a minimum
of the P20 or P31 version of the colour palette you are ordering colours
from.
For instance if you wish to order CMYK colour variations from the SMS
Standard palette, you need to first buy either the sRGB or Rec. 709
version (P20) of the Standard system or optionally the P31 OFFICE
version and renew the license every 12 months - which is how you can see on your
screen what the colours you are ordering look like.
The price of our sRGB or Rec. 709/2020 palettes is EUR 60 pr. palette
for version 4 (869 colours) and EUR 90 for version 5 (1.738 colours).
P9:
SMS CMYK colour for ISO standard printing
to Fogra, GRACOL/G7: EUR 30
pr. colour pr. variation. |
|
SMS BLOCKS (standard and/or
custom SMS colours):
The above price (P9) is always valid for the
first CMYK variation of each of your
colours if you are not an SMS subscriber.
If you request the SMS BLOCK format for your
colours (preferably when you order your first variation), as of
second variation of your SMS colours
for printing order you only have to pay the price of two colours,
whether you are using 2 or 10 colours for your job:
P30:
|
SMS BLOCK consisting of up to 10 SMS colours:
Included is issuing of a BLOCK ID and insertion of the following
relevant information: ICC
profile to be used, white point and print standard.
EUR 60 pr. BLOCK pr. variation.
See further information about SMS BLOCKS
here. |
|
SMS custom colours / SMS logo or page
conversion to an SMS BLOCK
If none of the standard SMS colours is considered close enough to a target
colour, we offer our customers a special service where we create a
new custom SMS colour/colours, suited for printing
to ISO standards,
web and Television. In this case we need a copy or detailed information
on the colours that should be converted to SMS.
We can optionally convert an exisiting logo to SMS colours. In
this case, the logo itself is issued it's own SMS ID and can from then
on be ordered for printing to Fogra or GRACOL/G7 standards for printing.
Finally we can convert an
entire page (which can be a custom page set up by the designer as
a part of the proposed brand identity standard with all colours and
variations of colours for one brand) to SMS standards to ensure uniform
appearance cross media - for CMYK printing to industry standards (Fogra
or GRACOL), for web and for Television.
In all cases the colours, logo or page will receive its own SMS BLOCK ID (see
www.spotmatchingsystem.com/blocks to ensure correct usage.
In this case it is important to make clear whether the new colour(s)
should fit within the SMS STANDARD, SMS ECO or SMS MAX colour gamuts.
P10: |
SMS custom colour(s):
Logo or layout page converted to SMS colours for ISO standard
printing to Fogra or GRACOL/G7.
Issuing of an SMS BLOCK ID for the
element, containing icc profile, white point and Print Standard.
Web and TV variation is included in price.
EUR 90 pr. variation
Order |
|
Other SMS products and services:
P14:
Closest match within another colour system to a chosen SMS
colour (PANTONE, RAL): EUR 40 pr. colour.
P18:
SMS colour, SMS logo or SMS BLOCK, sent by email on request: EUR
30 pr. item.
This order number applies each time
an existing SMS colour, SMS logo or SMS BLOCK is ordered and needs to be
sent by email to designer or Printer for instance.
P20e
ECO, version 4:
Labelled SMS colour patches
(v4), perfect for professional brand and web/app/game design
in sRGB format or optionally
REC. 709 or REC. 2020 format for Television/Video and
Cinema graphics.
869 SMS
colours delivered in PDF and ASE format. Instructions
for P20e users on how to design and convert their own SMS colours to CMYK
are available
here.
Further information on how to use SMS colours in design
here.
Please contact
sms@spot-nordic.com if you need the palette in another
format for your application (jpg, tif etc.).
EUR 60 pr. palette
Add to cart |
|
NOTE: Each P20e palette
includes a license for official use of the SMS colours of the palette
for one customer or brand only
for 12 months and access to technical support and services by
Spot-Nordic during the license period.
A 12 month renewal of the license costs EUR 60. Designers/Agencies are
allowed to buy this palette and renew the license on behalf of their
customers.
For non-commercial use, a renewal of the license in not
required.
P20
Standard, version 4:
Labelled SMS colour patches
(v4), perfect for professional brand and web/app/game design
in sRGB format or optionally
REC. 709 or REC. 2020 format for Television/Video and
Cinema graphics.
869 SMS
colours delivered in PDF and ASE format. Instructions
for P20 users on how to design and convert their own SMS colours to CMYK
are available
here.
Further information on how to use SMS colours in design
here.
Please contact
sms@spot-nordic.com if you need the palette in another
format for your application (jpg, tif etc.).
EUR 60 pr. palette
Add to cart |
|
NOTE: Each P20 palette
includes a license for official use of the SMS colours of the palette
for one customer or brand only
for 12 months and access to technical support and services by
Spot-Nordic during the license period.
A 12 month renewal of the license costs EUR 60. Designers/Agencies are
allowed to buy this palette and renew the license on behalf of their
customers.
For non-commercial use, a renewal of the license in not
required.
P20
MAX, version 4:
Labelled SMS colour patches
(v4), perfect for professional brand and web/app/game design
in sRGB format or optionally
REC. 709 or REC. 2020 format for Television/Video and
Cinema graphics.
869 SMS
colours delivered in PDF and ASE format. Instructions
for P20x users on how to design and convert their own SMS colours to CMYK
are available
here.
Further information on how to use SMS colours in design
here.
Please contact
sms@spot-nordic.com if you need the palette in another
format for your application (jpg, tif etc.).
EUR 60 pr. palette
Add to cart |
|
NOTE: Each P20x palette
includes a license for official use of the SMS colours of the palette
for one customer or brand only
for 12 months and access to technical support and services by
Spot-Nordic during the license period.
A 12 month renewal of the license costs EUR 60. Designers/Agencies are
allowed to buy this palette and renew the license on behalf of their
customers.
For non-commercial use, a renewal of the license in not
required.
P20e
ECO,
version 5:
Labelled SMS colour patches
(v5), perfect for professional brand and web/app/game design
in sRGB format or optionally
REC. 709 or REC. 2020 format for Television/Video and
Cinema graphics.
1.738 SMS
colours delivered in PDF format. Instructions
for P20e users on how to design and convert their own SMS colours to CMYK
are available
here.
Further information on how to use SMS colours in design
here.
Please contact
sms@spot-nordic.com if you need the palette in another
format for your application (jpg, tif etc.).
EUR
90 pr. palette
Add to cart |
|
NOTE: Each P20e palette
includes a license for official use of the SMS colours of the palette
for one customer or brand only
for 12 months and access to technical support and services by
Spot-Nordic during the license period.
A 12 month renewal of the license costs EUR 60. Designers/Agencies are
allowed to buy this palette and renew the license on behalf of their
customers.
For non-commercial use, a renewal of the license in not
required.
P20
Standard, version 5:
Labelled SMS colour patches
(v5), perfect for professional brand and web/app/game design
in sRGB format or optionally
REC. 709 or REC. 2020 format for Television/Video and
Cinema graphics.
1.738 SMS
colours delivered in PDF format. Instructions
for P20 users on how to design and convert their own SMS colours to CMYK
are available
here.
Further information on how to use SMS colours in design
here.
Please contact
sms@spot-nordic.com if you need the palette in another
format for your application (jpg, tif etc.).
EUR
90 pr. palette
Add to cart |
|
NOTE: Each P20 palette
includes a license for official use of the SMS colours of the palette
for one customer or brand only
for 12 months and access to technical support and services by
Spot-Nordic during the license period.
A 12 month renewal of the license costs EUR 60. Designers/Agencies are
allowed to buy this palette and renew the license on behalf of their
customers.
For non-commercial use, a renewal of the license in not
required.
P20
MAX,
version 5:
Labelled SMS colour patches
(v5), perfect for professional brand and web/app/game design
in sRGB format or optionally
REC. 709 or REC. 2020 format for Television/Video and
Cinema graphics.
1.738 SMS
colours delivered in PDF format. Instructions
for P20x users on how to design and convert their own SMS colours to CMYK
are available
here.
Further information on how to use SMS colours in design
here.
Please contact
sms@spot-nordic.com if you need the palette in another
format for your application (jpg, tif etc.).
EUR
90 pr. palette
Add to cart |
|
NOTE: Each P20x palette
includes a license for official use of the SMS colours of the palette
for one customer or brand only
for 12 months and access to technical support and services by
Spot-Nordic during the license period.
A 12 month renewal of the license costs EUR 60. Designers/Agencies are
allowed to buy this palette and renew the license on behalf of their
customers.
For non-commercial use, a renewal of the license in not
required.
P20-ALL,
version 5:
Labelled SMS colour patches
(v5), perfect for professional brand and web/app/game design
in sRGB format or optionally
REC. 709 or REC. 2020 format for Television/Video and
Cinema graphics.
All 3 SMS colour palettes - P20, P20e and P20x, containing 1.738 SMS
colours each, delivered in PDF format.
Instructions
for P20/P20e/P20x users on how to design and convert their own SMS colours to CMYK
are available
here.
Further information on how to use SMS colours in design
here.
Please contact
sms@spot-nordic.com if you need the palettes in another
format for your application (jpg, tif etc.).
EUR
180 (3 palettes for the price of 2)
Add to cart |
|
NOTE: Each P20/P20e/P20x palette
includes a license for official use of the SMS colours of the palette
for one customer or brand only
for 12 months and access to technical support and services by
Spot-Nordic during the license period.
A 12 month renewal of the license costs EUR 60 pr. palette.
Designers/Agencies are allowed to buy this palette and renew the license
on behalf of their customers.
For non-commercial use, a renewal of the license in not
required.
P22:
Labelled patches in Adobe RGB 1998 format, suited for Print
Design, 1.738 colours (v5), Standard, ECO
or MAX
palette.
For official use of SMS colours - for instance for Brand Manuals
or jobs where the customer is an SMS subscriber or a
non-subscriber who requires maximum visual consistency of his or
her official SMS colours in all media, you may want to order SMS colour
variations for official marketing (for web, TV and Printing)
from sms@spot-nordic.com.
See instructions on how to design with SMS colours
here. Optionally you may convert your own SMS colours to
CMYK manually (free of charge) - see instructions
here.
For non-official / non-colour-critical jobs, feel free to leave
colour conversions to your Printer. EUR 150
pr. palette
Add to cart |
|
NOTE: Each P22 palette
includes a license for official use of the SMS colours of the palette
for one customer or brand only
for 12 months and access to technical support and services by
Spot-Nordic during the license period.
A 12 month renewal of the license costs EUR 60. Designers/Agencies are
allowed to buy this palette and renew the license on behalf of their
customers.
For non-commercial use, a renewal of the license in not
required.
P23:
Labelled patches, 1.738 colours (v5), Standard, ECO or MAX palette
in 300 dpi resolution in Fogra 58 RGB format suited for digital
Textile printing. Order either P23, P23e or P23x.
Instructions on how to convert your textile colours to CMYK
printing or web for free are available
here.
Details on Fogra 58 can be found
here.
Design using SMS colours - Getting Started.
EUR 90 pr. palette
Add to cart
|
|
NOTE: Each P23 palette
includes a license for official use of the SMS colours of the palette
for one customer or brand only
for 12 months and access to technical support and services by
Spot-Nordic during the license period.
A 12 month renewal of the license costs EUR 60. Designers/Agencies are
allowed to buy this palette and renew the license on behalf of their
customers.
For non-commercial use, a renewal of the license in not
required.
P25:
Labelled CMYK patches, 1.738 colours (v5), Standard, ECO or MAX
palette in 300 dpi resolution,
ready for printing according to Fogra 39.
Suited for dedicated Print Design. Delivered in PDF format.
Patches suited for special
colourbars with a measurable area of 1.5 x 1 cm. Order either P25, P25e or P25x.
Instructions for designers and Printers on how and why to set up
custom SMS colourbars
EUR 300 pr. palette
Add to cart |
|
NOTE: Each P25 palette
includes a license for official use of the SMS colours of the palette
for one customer or brand only
for 12 months and access to technical support and services by
Spot-Nordic during the license period.
A 12 month renewal of the license costs EUR 60.
Designers/Agencies are allowed to buy this palette and renew the
license on behalf of their customers.
For non-commercial or random (non-customer specific) use, a renewal of the license in not
required. |
P31:
SMS OFFICE: The Standard colour palette of the
Spot Matching System (v4) in Excel form
Preview of all 869 SMS Standard colours and HEX codes. Suited
for Office apps such as Excel, Word and Powerpoint.
Enables Brand Owners to select and keep track of their SMS
colours and to use their SMS brand colours for in-house work for
a consistent overall appearance.
This palette is also well suited to visually select colours for
other applications such as paint and staff uniform colours.
EUR
60 |
|
NOTE: Each P31 palette
includes a license for official use of the SMS colours of the palette
for one customer or brand only
for 12 months and access to technical support and services by
Spot-Nordic during the license period.
A 12 month renewal of the license costs EUR 60. Designers/Agencies are
allowed to buy this palette and renew the license on behalf of their
customers.
For non-commercial use, a renewal of the license in not
required.
Subscription to the
Spot Matching System
Brand Owners
Available for small and large companies and
institutions, that have an
official logo in colour(s),
as well as for individual product- and service brands that require
colour consistency cross-media.
The SMS subscription is valid for one corporate identity / one brand
only.
Brand Owners that wish to subscribe to SMS need to appoint at least
one so-called "super user", who is responsible for that designers,
working with the brand colours of the brand owner, will work according to
instructions provided by Spot-Nordic, to ensure correct reproduction of
SMS colours for each media.
The super user, who will be the technical contact on behalf of the brand
owner has to be fluent in the English language and must furthermore be
advanced in using the Adobe Suite.
Brand Owners are optionally allowed to hand over communications and
responsibility (including super user responsibility) over their SMS brand colours to an
Agency or a freelance
Designer, who must be SMS READY - i.e. capable of preparing SMS jobs for
all media, - see here below "Advertising Agency/Designers".
In the case, where the Brand Owner appoints an in-house
Designer, the Designer (super user) must, as a condition provide
Spot-Nordic with a list of Printshops that they work with and must
furthermore agree to direct their print work to SMS READY Printshops and
manufacturers when possible, to ensure the best possible results in printing of SMS
colours.
Spot-Nordic will contact each Printshop, inform them of the subscription
and offer them to become SMS READY, if technically possible.
Spot-Nordic will inform the SMS subscriber about the status of each
Printshop and Manufacturer.
Spot-Nordic will assist Brand Owners that subscribe to SMS in
locating SMS READY Design Agencies/Designers and Printers if
required.
Subscription includes:
-
SMS CMYK version of corporate/brand colours
for industry standard printing (Fogra or G7), Web and Television,
Standard, ECO or MAX colours in all print variations required.
Or
-
Recalculation of current brand logo to
SMS colours suited for visually consistent industry standard printing, for web and TV.
Issuing of a unique SMS ID for the logo as a whole (v.s. individual
SMS colours) during subscription period. In this case the designer
needs to decide whether to use standard, ECO or MAX SMS colours.
Included are all print variations required (Fogra or GRACOL).
Or
Recalculation of one page showing all brand colour variations of a
brand and all colour shades intended for the brand, as imagined by
the designer in their web (sRGB) version. Issuing of an SMS BLOCK ID
during subscription period. In this case the designer needs to decide whether to use standard,
ECO or MAX SMS colours. Included are all print variations required
(Fogra or GRACOL).
-
Web and Television version of the chosen SMS
colours, SMS logo or SMS BLOCK is included.
Please
provide Spot-Nordic with the names of Designers/Agencies (outside of
your own company) that are allowed to request SMS
colour variations on your behalf. Make sure to communicate your
customer ID to them, once you have subscribed.
Customer ID
(for invoicing) has to be included on each order of service or product.
-
Your brand colours in HEX format for use in
the office (delivered in Excel format)
Free of charge
-
P20:
1.738 labelled sRGB SMS Standard colous for on-screen brand and
web design in PDF format: Free of charge
-
P20e:
1.738 labelled sRGB SMS ECO colours for on-screen brand and
web design in PDF format: Free of charge
-
P20x:
1.738 labelled sRGB standard SMS MAX colours for on-screen brand and
web design in PDF format: Free of charge
-
P17:
Print job registration (job ID) incl. technical settings and substrate
description for easy re-printing:
Free of charge
-
"Crash Course" for key staff
members via Skype or Microsoft Teams (max 3 at the time) in what to keep in mind when preparing
jobs containing SMS colours and how to ensure that SMS colours are
kept correct everytime - especially in print (using both SMS tickets
and spectral measurements).
SMS training and advisory services beyond 30
minutes or for non-subscribers: EUR 140 pr. hour (max 3 participants).
-
Technical support via email and
Messenger/Skype/What's App (English only). Brand Owner may direct
any questions concerning their Brand Colours to
sms@spot-nordic.com for
handling.
Support includes communicating with
Printshops to
confirm their printing standard as well as communicating with
Advertising Agencies / Designers, responsible for
layout / design of the job in question to ensure successful
reproduction of SMS colours in CMYK
-
Discounted prices for SMS products (see
above).
In addition the following services are available:
P21:
Saving of customer's
official brand identity manual in sRGB format along with all
individual logos in all approved variations:
EUR 140 pr. year.
NOTE: Only applicable where subscriber grants Spot-Nordic approval
to send the sRGB version of the Visual Brand Identity manual and
official logos and SMS colour variations listed in said visual brand
identity manual to certain parties, either to anyone or, for
instance, only SMS READY Printers or manufacturers as a service to
ensure globally correct use of the SMS colours or SMS logos, as well as other
approved variations of the logos
defined by the colours of Pantone, RAL, NCS, Avery etc.
Designer or brand owner may choose whether the invoice should be
sent to him or to the requesting party or optionally simply request
that all enquiries be forwarded directly to them or a 3rd party by email for
handling.
P21b:
Visual Brand Identity Manual in sRGB format, Logos and other artwork
listed in the Visual Brand Identity manual in all approved formats,
saved by Spot-Nordic, sent by email on request:
EUR
30 pr. item (pr. Visual Brand Identity manual in PDF format or link
to website, logo or other artwork).
NOTE:
Only one item is sent pr. email,
so for instance if a Printer does not have a current version of the
Visual Brand Identity manual of an SMS subscriber, the first email
will contain the PDF version of the sRGB version of the Visual Brand
Identity manual, which the customer should use to select which
version of the logo or a certain artwork should be ordered - based on instructions in the Visual Brand Identity manual itself.
Thus the customer will be invoiced EUR 30 for this first email and
additionally EUR 30 for each ordered version of the logo or artwork.
P13: New standard -
or custom
SMS colour pr. colour beyond 4 colours (see above): EUR
100 pr. year in any variation (added to subscription).
Please supply a colour from the
standard SMS colour palette, the
Pantone Formula Guide, C or U, Pantone Colour Bridge, C or U, a
CIELAB value measured under condition M1, an approved sample in sRGB
format or a physical sample sent to our address.
P14b:
Closest PANTONE spot colour to a standard SMS colour for paper, plastic or
textile: EUR 30 pr. colour.
P16:
Rating of SMS printed colours (physical copy must be sent to our
address): EUR 50 pr. job.
Before
beginning work on a new job, where an SMS colour is to be used, feel
free to contact
sms@spot-nordic.com with information
about the job, what type of job it is, what type of
substrate/material and what printing standard your
Printer/manufacturer uses and which CMYK icc profile is recommended.
We are happy to communicate with your Printer to establish this on
your behalf.
If there are changes made to international printing standards, including Fogra and
GRACol, which may affect the final CMYK composition of SMS colours,
registering all print jobs with us will enable us to update ongoing
print jobs globally to keep your SMS brand colours correct.
Please instruct your Printer(s) to always include print related information
(print standard) to
their quote for smooth re-printing, and preferably to send
additional print related information, if required after printing - see
P17b
below.
Price pr. year: EUR 600
Subscribe Now
+++
Advertising Agencies / Creative
Agencies, Designers
Agencies and Graphic Designers who want to become SMS READY need to appoint at least one so-called "super user", who is
responsible for the Agency/Graphic Designer working according to instructions provided by
Spot-Nordic, to ensure correct reproduction of SMS colours for each
media.
The super user, who will be the technical contact has to be fluent in
the English language and must furthermore be knowledgeable in the use of
graphics programs used by the agency.
The SMS READY license is valid for 12 months only and will be
automatically renewed unless the Agency/Designer cancels the
subscription.
Customers (Companies, Institutions or individual brands) that wish to use SMS colours for their
brand
need to either subscribe to SMS (see here above - Brand Owners) or at
least be registered owners of the P20 colour palette used for their
brand during the usage period of SMS colours as a part of a brand
identity.
Agencies and Designers are only permitted to use SMS colours in work
for SMS subscribers (Brand Owners, see here above)
or registered owners
of the respective P20 colour palette to be used - see here above - or
optionally the P31 palette.
SMS READY Agencies and Designers are permitted to cover the cost of the
SMS subscription of each customer or the cost of the P20 or P31 colour
palette of the customer - or simply refer the customer to Spot-Nordic.
In the case where the Agency or Designer prefers to cover the fee of the
customer, the name of the customer or brand has to be provided to
Spot-Nordic and a copy of final designs provided to Spot-Nordic in
PDF or jpg format with the respective icc profile embedded, along with a
list of the SMS colours used, preferably with the SMS colour patches
included within the workspace for easy identification - see
www.spotmatchingsystem.com/gettingstarted.
Spot-Nordic will assist SMS READY Design Agencies and freelance Graphic
Designers in locating SMS READY Printers and Manufacturers if
requested and will recommend them for work that requires constant colour
consistency in all media.
We urge SMS READY Agencies and Designers to
send copies of their SMS designs to be used to promote the Spot Matching
System and the Agency/Designer, customer and Printer(s) involved in the
successful and colour consistent promotion of each brand.
Subscription includes:
-
SMS READY badge for marketing during the
subscription period.
Contact sms@spot-nordic.com
for further information.
-
P20:
1.738 labelled sRGB SMS Standard colours for on-screen brand and
web design in PDF format: Free of charge
-
P20e:
1.738 labelled sRGB SMS ECO colours for on-screen brand and
web design in PDF format: Free of charge
-
P20x:
1.738 labelled sRGB SMS MAX colours for on-screen brand and
web design in PDF format: Free of charge
-
30 minute "Crash Course" for key staff
members (max 3 at the time) in what to keep in mind when preparing
jobs containing SMS colours and how to ensure that SMS colours are
kept correct everytime - especially in print.
-
Further discussion, SMS training and
advisory services beyond 30 minutes: EUR 140 pr. hour (max 3
participants).
-
Technical support via email and
Messenger/Skype/What's App (English only).
-
Discounted prices for SMS products (see above).
Before
beginning work on a new job, where an SMS colour is to be used, feel
free to contact
sms@spot-nordic.com with information
about the job, what type of job it is, what type of
substrate/material and what printing standard your
Printer/Manufacturer uses and which CMYK icc profile is recommended.
Be sure to advise your Printer(s) and Manufacturer(s) about your SMS
READY certification and what that means and if they themselves are
interested in getting their own SMS READY certification (which is
preferred of course), please ask them to contact
sms@spot-nordic.com.
We are furtermore happy to communicate with your Printer or
Manufacturer to establish this on
your behalf.
For best results we recommend registration of all print jobs,
including re-prints - see P17 here
above in the Brand Owner section.
If there are changes made to printing standards, including Fogra and
GRACol, which may affect the final CMYK composition of SMS colours,
registering all print jobs with us will enable us to update ongoing
print jobs globally to keep your SMS brand colours correct.
Please instruct your Printer(s) to always include print related information
(print standard) to
their quote for smooth re-printing, and preferably to send
additional print related information, if required after printing - see
P17b
below.
Contact
sms@spot-nordic.com
to order.
Price pr. year: EUR 350
+++
Printshops
About the
advantages of subscribing to SMS for Printshops in all categories of
printing.
Subscription includes:
-
SMS READY badge for marketing - see further information and SMS test
forms
here.
Contact sms@spot-nordic.com
for further information.
-
P20:
1.738 labelled sRGB SMS Standard colours for on-screen brand and
web design in PDF format and/or conversion to CMYK: Free of charge
-
P20e:
1.738 labelled sRGB SMS ECO colours for on-screen brand and
web design in PDF format and/or conversion to CMYK: Free of charge
-
P20x:
1.738 labelled sRGB SMS MAX colours for on-screen brand and
web design in PDF format and/or conversion to CMYK: Free of charge
-
30 minute "Crash Course" for key staff
members (max 3 at the time) in what to keep in mind when accepting
jobs containing SMS colours. This includes a discussion about ISO
12647, current tools used for process control, current standard
papertypes and discussion on what to consider to improve the
printing process with focus on the media neutral SMS CMYK colours.
-
Online and offline marketing of the
Printshop / Proofing Facility.
-
Further discussion, SMS training and
advisory services beyond 30 minutes: EUR 140 pr. hour (max 3
participants).
-
Technical support via email and
Messenger/Skype/What's App (English only).
-
Discounted prices for ISO certified SMS
posters and custom proofs (see above).
P16:
Rating of SMS printed colours (physical copy must be sent to our
address):
EUR 50 pr. job.
P17b:
Lookup, adding of additional job specific information to a current job
(job ID required): EUR 30 pr. job.
Custom SMS profiles are available to help
Printers in all categories print to ISO standards. Contact
sms@spot-nordic.com for a
quote.
Offset printshops that buy a complete
Rutherford or
InkZone preset +
closed loop system from Spot-Nordic are entitled a free 4 year SMS
READY badge, once they have successfully printed the SMS testforms and
passed each respective colour standard with a MAX dE00 of 3 or less - see
here.
SMS READY Printshops can request to print or
proof the
complete SMS colour palette and distribute it to their customers and
prospective customers in their region with
their logo and contact information for promotional purposes, for quick,
visual matching on press in the pressroom as well as
to help designers select their SMS colours in their work.
Please contact sms@spot-nordic.com
for more information and to order.
Subscribed Printshops that have established a
proofing facility enabling certified proofing according ISO 12647-7-2016
may apply to enter into a service agreement with Spot-Nordic enabling
them to offer onsite proofing of SMS posters and custom SMS
proofs, as a part of their services - see further information
here.
Price pr. year: EUR 600
SMS shop
SMS Technical
SMS
in general
Interesting links
SMS: How, why and when?
Spot Nordic
We welcome you to visit the
SMS shop
to buy SMS standard products.
Start by creating your account whether you prefer to subscribe or not.
Contact sms@spot-nordic.com to
subscribe or for ordering services or custom SMS products. Please
include your customer ID, which is issued on first purchase.
|
|
|